On any given day, I have a ton of emails to open every morning before getting to work. Some are important, but most are junk telling me about a sale, an update, or an upcoming webinar that I have...
Being on trend no longer guarantees sales and profitability in the fashion sector. In minutes, consumers can spot, own, and share a trend on social media, from any corner of the globe. As a...
I might be a little biased, but I believe in the power of a content marketing strategy to bring in new customers, educate users, drive revenue and help build a powerful brand for any business....
Your consumers are the ones who run the business. If you expect them to be loyal, you need to connect with them at the personal level. I believe in this ideology and ensure to instill this value in...
Everyone needs a helping hand when stuck. As a mentor and mentee myself, I know how it feels like when there is someone to show the right path. And I do believe that the best mentorships are...
When customers or employees look at my website, logo, pamphlet or storefront, what do they see? Every aspect of my company says something about who we are and what we have to offer. Branding is...
