Marketing

How AI is revitalising the Financial sector

When AI was first conceptualised, none could have predicted the extent of its impact. Across all industries and sectors, AI is making its presence felt. In financial field, AI has achieved a roaring...

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Banking as a Service in Real Time Digital Banking

Gone were the days where banks operated from brick-and-mortar office. Now people bank through mobile and web experiences. Banking As A Service BAAS extends banking service to those who are in favour...

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Can Mobile Banking be employed as a tool for Financial Inclusion in India

The ‘smartphones boom’ has seen the proliferation of mobile devices, across all walks of life in various countries, and India is not an exception. Its inclusion has become so evident that, where...

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The Digital Age has changed Employee Engagement. Here’s how

As per Doug Conant, CEO of the Campbell Soup Company, “To win in the marketplace you must first win in the workplace.” go As per Doug Conant, CEO of the Campbell Soup Company, “To win in the...

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Leadership Tool: Empathy in the Workplace

As American actor Max Carver says, “Empathy is the starting point for creating a community and taking action. It’s the impetus for creating change.” I have always strongly believed that empathy...

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Analytics: Why it matters?

new technology The entrepreneurs today are smart, they know to avoid the common mistakes. However, small business leaders have often felt left behind by the growing acceptance of analytics, fearing...

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Digital Transformation: A guide for Dummies

With so much hype around the need for digital upgrade, it’s surprising that a recent global survey revealed only 8% of enterprises consider themselves truly digitally transformed and 23% are...

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Why create a Newsletter?

On any given day, I have a ton of emails to open every morning before getting to work. Some are important, but most are junk telling me about a sale, an update, or an upcoming webinar that I have...

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How AI Is Revolutionizing Digital Marketing

From sarcastic and brilliant Siri to Tesla’s self-driving cars to Google AI that can learn video games in mere hours, Artificial Intelligence is revolutionizing industries one by one. The next...

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Using Data Analytics & Consumer Insights To Stir Today’s Fashion Consumer

Being on trend no longer guarantees sales and profitability in the fashion sector. In minutes, consumers can spot, own, and share a trend on social media, from any corner of the globe. As a...

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